Domain Name
Reseller Program

Your brand. Your pricing. Your customers.

Build your business with a domain reseller program that’s made for success. Get access to 1900+ TLDs and SLDs, flexible APIs, SSL, Anycast DNS, and enterprise-grade infrastructure to support your growth.
  • 10,000+
    Active Reseller
    Partners 
  • 125+
    Countries
    Covered
  • 10M+
    Domains Under
    Management
  • 25+
    Years of Industry
    Expertise
  • 99.9%
    Platform
    Uptime

How Does Domain Reselling Work?

Domain reselling lets both new and established businesses sell domains to the public under their own brand, without ICANN accreditation. You control the pricing and customer relationships, while CentralNic Reseller handles the infrastructure, compliance, and technical backend.

Your profits come from your margins on the domains and their addons, that you sell, and more importantly, from the continued, annual renewals from this extremely sticky product.

Sign-Up

Register for a Reseller Account

Partner with CentralNic Reseller to access wholesale pricing for domains and related services.

Brand & Price

Establish Market Presence

Build your brand, connect to CentralNic Reseller through one of flexible integration options and control your pricing.

Sell

Customers Buy Domains

Customers purchase through your branded site while registrations are automated via CentralNic Reseller.

Profit

Keep the Margin

The registrar deducts wholesale costs - you keep the markup profit.

How To Become a Domain Reseller

One of the best things about becoming a domain reseller is how quick and easy it can be to do. Here are the five steps to getting started.
  • Step 1:

    Define Your Business & Audience

    Work out who you are selling domains to and why. If you’re adding to your existing offering, you’ll have a different strategy to a brand new domain seller.
  • Step 2:

    Choose a Registrar Partner

    Pick a domain reselling program with competitive pricing, broad TLD coverage, solid infrastructure, and white-label tools that fit your business
  • Step 3:

    Sign Up & Connect Your Platform

    Create your reseller account and connect your systems to it. You can do this with by using our API, our white-label control panel, or by connecting through WHMCS/Blesta.
  • Step 4:

    Set Pricing & Automate Operations

    Set competitive pricing for your niche, and automate as much as possible – registrations, renewals, transfers, DNS and SSL management – so you can scale with drowning in admin.
  • Step 5:

    Launch, Sell & Grow

    Start selling to your existing customers and grow through marketing and partnership. Track what works, cut what doesn’t. Remember that renewals are as important as sales.

Who Is the Domain Reseller Program For?

A domain reseller program is designed for businesses and professionals looking to sell domain names under their own brand. Whether you’re a web agency, hosting provider, IT service company, registrar, reseller or domain investor, it enables you to create new revenue streams, expand your offerings, and maintain full commercial control.

Web & Digital Agencies

Web & Digital Agencies

Expand your services with a domain reseller program that sells domain registration and domain security products under your own brand. Bundle domains with web design, SEO, and marketing to keep clients longer and build a recurring revenue stream.

Hosting Companies

Hosting Companies

Add a fully API enabled domain reselling program to your core hosting offering that will let you own the full customer lifecycle, and those additional revenue streams, without adding extra workload.

IT Service Providers and MSPs

IT Service Providers and MSPs

Deliver proper end-to-end infrastructure. Our domain reseller program lets you manage domains, DNS, and related services alongside everything else you already offer. API driven, fully scalable, and you keep control of pricing billing and your customers.

Resellers & Registrars

Resellers & Registrars

Grow an existing domain reselling business by getting access to a vast portfolio of 1,900+ TLDs and SLDs, supported by establish registry partnership and compliance expertise. Plus, you’ll benefit from competitive pricing, advanced APIs, and global infrastructure to reach new markets.

Domain Investors

Domain Investors

Run your domain portfolio like a business. Our domain reseller program gives you wholesale pricing, bulk management tools and additional revenue streams through domain resales, transfers and value-added services.

Why Choose CentralNic Reseller

Partner with CentralNic Reseller and scale with confidence. Our domain reseller program combines proven industry expertise, resilient infrastructure, dedicated support, and flexible commercial models. All so you can build a business doesn’t just last; it thrives.

1,900+ TLDs and SLDs available

Access a vast portfolio of 1,900+ TLDs and SLDs, including exotic ccTLDs and new gTLDS. A global portfolio for a global customer base.

7 API gateways

Integrate through seven different API gateways, including REST and EPP, ensuring there’s a flexible automation solution compatible with your existing systems.

WHMCS Domain Integration

Our advanced modules for WHMCS simply your sales flow by automating the provisioning, billing, and management directly within your hosting or reseller platform.

Domain migration support

Move existing domain portfolios with dedicated migration support, minimizing downtime and ensuring a smooth transition to your reseller environment.

Fully white-label control panel

Your customers see your brand, not ours. A fully white-label control panel gives you complete control over customer experience.

Custom pricing

Symbol fĂĽr flexible Preisgestaltung

Set your own pricing with volume-based discounts that improve as you grow. A bundle-ready product stack means better margins on every sale.

Supported Integrations for our 
Domain Reseller Program

Plug into the billing and control panel software your business already runs. 
Domain reselling should fit into your stack, not force you to change it.

A suite of WHMCS modules that automate domain billing, management and renewals.

Seamless integration with hosting platforms for streamlined billing workflows.

HostBill integration for automated domain provisioning alongside your hosting billing.

Connect Upmind to manage domains and hosting from a single platform.

Atomia integration lets hosting providers sell and manage domains without extra complexity.

CloudBlue integration for enterprise platforms selling domains at scale across multiple channels.

AWBS integration automates domain sale through your existing web hosting tools.

REST API for faster, automated integration of domains, DNS, SSL certificates, and related services.

Domain Reseller Program Comparison

Most domain reseller platforms look the same on the surface. They aren’t. Here’s how CentralNic Reseller stacks up against what you’ll find elsewhere.

Feature Typical Reseller Platforms Others
TLD + SLD Coverage TLD + SLD Coverage 1,900+ 1,900+ 700-1,000 700-1,000
API Gateway Options API Gateway Options 7 7 1–2 1–2
White-Label White-Label Full Full Limited Limited
Pricing Control Pricing Control Full Full Limited Limited
Infrastructure Infrastructure Enterprise-Grade Enterprise-Grade Varies Varies
Domain Migration Support Domain Migration Support
Bulk Management Bulk Management
Domain Promotions Domain Promotions
Trustee Services Trustee Services Limited Limited
Domain Blocking Solutions Domain Blocking Solutions Limited Limited
SSL Certificate Automation SSL Certificate Automation
WHMCS Integration WHMCS Integration
Blesta Integration Blesta Integration
HostBill Integration HostBill Integration
TLD Launch Phases TLD Launch Phases
Registry Account Management Registry Account Management
Transparent Pricing Transparent Pricing

Grow Your Revenue Beyond Domains

SSL Certificates

Sell SSL certificates along with domains to keep customers’ websites safe. It’s a high demand service with recurring revenue built in.

Global Anycast DNS

Offer fast, reliable DNS services worldwide. Better performance for your customers, and another revenue stream for your business.

Domain Blocking

Protect brands with Registry Lock, GlobalBlock/GlobalBlock+ and AdultBlock/AdultBlock+. This is premium protection that adds real value for customers.

Domain Aftermarket

Buy and sell domains across multiple domain marketplaces, opening new opportunities to generate additional revenue from your domain portfolio.

Join our Domain Reseller Program

Domain Name Reseller Program FAQs

A domain reseller program lets you sell domain names under your own brand, without going through ICANN accreditation yourself. You set the pricing, manage your customers, and keep the margins. Your registrar partner handles registry connections, compliance, and the technical infrastructure.

A white-label domain reseller sells domain names under their own brand, with no mention of the underlying registrar. Your customers see your logo, your pricing, your control panel. The infrastructure is ours. The customer relationship is entirely yours.

Onboarding usually takes a few days, not weeks. Once you’ve signed up to our domain reseller program, we get you into the control panel, walk you through the API or integration module, and help migrate any existing domain portfolio. Most partners are selling within a week.

Our domain reseller program has tiers built around volume and commitment, with pricing and features that scale with your business. New resellers start on an entry tier with full API access. Higher tiers unlock better pricing, dedicated support, and custom commercial terms. Talk to us about which one fits.

You get wholesale pricing from us, then set your own retail price. The gap is yours. Our domain reseller program offers volume-based discounts, so margins improve as you grow. No revenue share, no surprise fees. Just buy low, sell at your price, keep the difference.

Our domain reseller program supports seven API gateways: REST, EPP, SOAP, XML-RPC, XRRP, HTTPS, and SMTP. Most modern integrations use REST. Legacy systems often need EPP or XML-RPC. Whichever your stack already speaks, we can work with it.

Yes. Moving an existing domain portfolio into our domain reseller program is a common first step. Our team handles bulk transfers with dedicated migration support, minimal downtime, and clear timelines. We’ve done it for portfolios of a dozen names and portfolios of tens of thousands.